Is home staging worth the cost?
Home staging has been proven to sell homes faster and for more, making it an essential part of the real estate sales process. According to HomeAdvisor, homes that have been staged spend between 33% and 50% less time on the market. (TOP 10 Reasons to Stage Your Home) Staging will give your space a new, fresh feel that allows anyone to walk in and see the potential of the property. So you may be wondering, “is home staging worth the cost”?
Here are 4 reasons why staging your occupied or vacant home is essential:
✅ Staging helps your listing stand out from the competition.
Home buyers shop online first. If your photography doesn’t showcase the home well, buyers will scroll right by. In order to have show-stopping photography, you must have proper furniture placement, right use of colors and lots of textures. Home staging will gain you the online advantage you need to get more traffic inside your front door.
✅ Staging creates emotional connections that make buyers fall in love with your home.
When buyers are searching for their next home, they are looking for more than just a house, they are searching for their ideal lifestyle. Because it’s difficult for a buyer to visualize that ideal lifestyle, you have to show it to them. When you create that “staged” vision for potential buyers, it enables them to see themselves living in your home. You must “showcase” your home just like home decor stores showcase their merchandise. It’s a marketing strategy that works every time!
✅ Show ways to use extra rooms and funky floor plans.
You never want a potential buyer to say, “I’m not sure how I would use this space”. When that happens, they are seeing that space as wasted, and therefore, are not willing to pay TOP DOLLAR for that square footage. Buyer’s need to see the value of EVERY room in the home. This is why it’s so important to show them how they can use these quirky spaces and extra rooms.
✅ Staging increases the selling price
Buyers are willing to pay for more that ideal lifestyle. They are also willing to pay more for a home they connect with emotionally. Staging creates emotional connections which prompts offers (multiple offers in many cases)! This is why staging is always an INVESTMENT and never an expense.
Is home staging worth the cost? ABSOLUTELY!
