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Videos

Your Listing Expired. Now What?

An expired listing doesn't just cost your seller time and money. It can cost YOU future business. Learn how expired listings impact your reputation, why blaming the market isn't always ...the answer, and how a better listing preparation strategy can help you avoid becoming the agent whose listing didn't sell.
👉 Download my free guide: Top 5 Tough Conversations Agents Dread (and exactly what to say): https://theupleveledagent.com/top5tou..

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Mentioned In This Video

The Real Cost of an Expired Listing
Why Expired Listings Impact Your Real Estate Brand
How Days on Market Affect Your Reputation
Why Blaming the Market Isn't Always the Answer
The Hidden Cost of Listing a Home Before It's Show-Ready
How Poor Home Preparation Impacts Buyer Interest
Why Another Agent May Sell the Same Home Faster
The Connection Between Expired Listings and Lost Referrals
Why Sellers Remember the Agent Who Gets Results
How Staging and Preparation Can Change Buyer Perception
What to Do Differently Before Relisting an Expired Home
Building a Listing Strategy That Outperforms the Market

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ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Your Listing Expired. Now What?
Now Playing
Your Listing Expired. Now What?
An expired listing doesn't just cost your seller time and money. It can cost YOU future business. Learn how expired listings impact your reputation, why blaming the market isn't always ...the answer, and how a better listing preparation strategy can help you avoid becoming the agent whose listing didn't sell.
👉 Download my free guide: Top 5 Tough Conversations Agents Dread (and exactly what to say): https://theupleveledagent.com/top5tou..

====================

Mentioned In This Video

The Real Cost of an Expired Listing
Why Expired Listings Impact Your Real Estate Brand
How Days on Market Affect Your Reputation
Why Blaming the Market Isn't Always the Answer
The Hidden Cost of Listing a Home Before It's Show-Ready
How Poor Home Preparation Impacts Buyer Interest
Why Another Agent May Sell the Same Home Faster
The Connection Between Expired Listings and Lost Referrals
Why Sellers Remember the Agent Who Gets Results
How Staging and Preparation Can Change Buyer Perception
What to Do Differently Before Relisting an Expired Home
Building a Listing Strategy That Outperforms the Market

====================
ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Most Agents Lead With the Wrong Number
Now Playing
Most Agents Lead With the Wrong Number
Most agents lead with how many homes they've sold, but that number doesn't necessarily tell sellers how well you sell them. Learn which numbers better demonstrate your results and help ...you stand out from the competition.
👉 Download my free guide: Top 5 Tough Conversations Agents Dread (and exactly what to say): https://theupleveledagent.com/top5tou...

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Mentioned In This Video
Why Most Agents Lead With the Wrong Number
Why Number of Homes Sold Doesn't Tell the Whole Story
The Numbers Sellers Should Be Paying Attention To
Why Days on Market Matters
Understanding List Price to Sales Price Ratio
How Your Numbers Can Set You Apart From Other Agents
Comparing Your Results to the Local Market
Using Data to Demonstrate Your Listing Strategy
Turning Your Results Into a Marketing Advantage
How Strong Results Help Build Seller Confidence
Why Better Listing Preparation Can Impact Your Numbers
Using Your Numbers to Build a Stronger Real Estate Brand

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ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Which rooms to stage in a vacant home (get this right)
Now Playing
Which rooms to stage in a vacant home (get this right)
You don't need to stage every room in a vacant home, but you DO need to stage the right ones. Learn how to choose the spaces that will have the ...biggest impact on how buyers understand and experience the home.
👉 Download my free guide: Top 5 Tough Conversations Agents Dread (and exactly what to say): https://theupleveledagent.com/top5toughconversations

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Mentioned In This Video

Which Rooms Should Be Staged in a Vacant Home
Why You Don't Need to Stage Every Room
The Most Important Rooms to Stage First
Where to Get the Most Impact From Your Staging Investment
Why the Living Room Is So Important to Buyers
Helping Buyers Understand Room Size and Furniture Placement
When an Awkward Space Needs Staging More Than an Obvious One
Using Staging to Define the Function of a Room
Creating Flow Throughout a Vacant Home
Why Emotional Connection Matters When Choosing Rooms to Stage
How Staging Helps Buyers Visualize Living in the Home
Choosing Which Rooms to Stage Based on the Home, Not a Formula

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ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
The Biggest Mistake Before Listing a Home
Now Playing
The Biggest Mistake Before Listing a Home
The biggest mistake sellers make isn't always pricing their home wrong. It's putting it on the market before it's truly prepared to sell. Learn why a lived-in home and a ...listing home are two very different things.

🎙️ This video is a clip from my conversation with Steve Harper on The Global Podcast Network.

👉 Download my free guide: Top 5 Tough Conversations Agents Dread (and exactly what to say): https://theupleveledagent.com/top5toughconversations

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Mentioned In This Video

The Biggest Mistake Sellers Make Before Listing
Why a Lived-In Home Is Different From a Listing Home
Preparing a Home's Flow, Feel and Function for Buyers
Why Looks Matter When You're Selling a Product
How Personal Photos and Memorabilia Distract Buyers
Why Buyers Need to Envision Themselves Living There
How Everyday Clutter Changes the Buyer Experience
Why Sellers May Need to Be Uncomfortable While Their Home Is Listed
Creating a Lifestyle Buyers Actually Want to Purchase
The Difference Between Depersonalizing and Removing All Personality
Why Completely Bare Isn't the Answer Either
Finding the Balance Between Show-Ready and Warm & Inviting
How Proper Preparation Can Protect Days on Market and Seller Equity

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ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Who Should Pay for Vacant Home Staging — You or Your Seller?
Now Playing
Who Should Pay for Vacant Home Staging — You or Your Seller?
Who should pay for vacant home staging: the agent or the seller? Learn how to approach the staging investment strategically and choose an option that protects your business while helping ...your seller get the strongest possible result.
👉 Download my free guide: Top 5 Tough Conversations Agents Dread (and Exactly What to Say): https://theupleveledagent.com/top5toughconversations

====================

Mentioned In This Video

Who Should Pay for Vacant Home Staging
When It Makes Sense for the Seller to Pay
When an Agent Might Consider Investing in Staging
Why Staging Should Be Viewed as a Marketing Investment
The Cost of Listing a Vacant Home Empty
How Staging Can Protect Seller Equity
Staging vs. the Cost of a Price Reduction
How to Present the Staging Investment to Sellers
Creative Ways to Make Staging More Accessible
How Investing in Better Listings Can Build Your Brand
Why Show-Ready Listings Can Lead to More Referrals

====================

ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Stop Calling it “Staging" -  It's Actually This
Now Playing
Stop Calling it “Staging" - It's Actually This
Stop thinking of staging as decorating. It's a marketing strategy designed to influence how buyers see, feel, and experience a home from the first photo to the showing.
👉 Download my ...
free guide: Top 5 Tough Conversations Agents Dread (and Exactly What to Say): https://theupleveledagent.com/top5toughconversations

====================

Mentioned In This Video

Why Staging Is More Than Decorating
The Real Purpose of Preparing a Home for the Market
How Staging Changes Buyer Perception
The Psychology Behind the Buyer Experience
Creating an Emotional Connection With Buyers
Why Buyers Need to See More Than a Beautiful Room
How Presentation Impacts Perceived Value
The Connection Between Staging and Marketing Strategy
Why Show-Ready Homes Stand Out From the Competition
How Better Buyer Experiences Lead to Stronger Offers

====================

ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Stop Reducing the Price. Do This Instead.
Now Playing
Stop Reducing the Price. Do This Instead.
Stop automatically reaching for a price reduction when a listing isn't moving. Learn what to evaluate and change first to create stronger buyer interest and protect your seller's equity.
👉 Download ...
my free guide: Top 5 Tough Home Prep Conversations Agents Dread (and Exactly What to Say): https://theupleveledagent.com/top5toughconversations

====================

Mentioned In This Video

Why Price Isn't Always the Reason a Listing Isn't Selling
What Buyer Feedback Is Really Telling You
The Hidden Problems That Cause Listings to Sit
Why Reducing the Price Shouldn't Be Your First Move
How Presentation Impacts Buyer Perception
The Connection Between Buyer Objections and Days on Market
When a Listing Needs a Strategy Change, Not a Price Change
How to Reposition a Stale Listing
Why Better Preparation Can Protect Seller Equity
What to Fix Before Considering Another Price Reduction

====================
ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Virtual Staging vs. Physical Staging: The Answer Isn't What Agents Expect
Now Playing
Virtual Staging vs. Physical Staging: The Answer Isn't What Agents Expect
Virtual staging and physical staging both have their place—but choosing the wrong one can cost you buyer interest. Learn when each strategy works best and why the answer isn't as ...simple as most agents think.
👉 Download my free guide: Top 5 Tough Home Prep Conversations Agents Dread (and Exactly What to Say):
https://theupleveledagent.com/top5toughconversations

====================

Mentioned In This Video

Virtual Staging vs. Physical Staging: What's the Difference?
When Virtual Staging Makes Sense
When Physical Staging Is Worth the Investment
How Buyers Respond to Empty Homes
The Impact of Staging on Online Marketing
Setting Buyer Expectations Before the Showing
Why the Showing Experience Matters as Much as the Photos
Common Misconceptions About Virtual Staging
How to Choose the Right Staging Strategy for Each Listing
Helping Sellers Maximize Their Return on Investment

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ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
You Cut Your Commission to Win the Listing. Here's What You Actually Won.
Now Playing
You Cut Your Commission to Win the Listing. Here's What You Actually Won.
Learn why discounting your commission to win a listing often costs far more than it gains—and what to compete on instead.
👉 Download my free guide: Top 5 Tough Home Prep ...
Conversations (and exactly what to say): https://theupleveledagent.com/top5toughconversations

====================
Mentioned In This Video

The Hidden Cost of Competing on Commission
Why Discounting Your Value Attracts the Wrong Clients
How to Shift the Conversation from Price to Results
What Sellers Really Want When They Hire an Agent
The Difference Between Being the Cheapest and Being the Best Choice
How Presentation Impacts Your Perceived Value
Building a Brand That Doesn't Compete on Commission
Why Confidence Wins More Listings Than Discounts
The Long-Term Impact of Protecting Your Value
How Better Listings Lead to More Referrals and Repeat Business

====================
ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
3 Things That Must Be Done Before the Photographer Arrives
Now Playing
3 Things That Must Be Done Before the Photographer Arrives
Prepare every listing for photo day with these three essential steps before the photographer arrives to ensure your photos capture the home's full potential.
👉 Download my free guide: Top 5 ...
Tough Conversations Agents Dread (and Exactly What to Say): https://theupleveledagent.com/top5toughconversations
====================

Mentioned In This Video

Why Photo Day Is Too Late to Start Preparing
The Three Final Checks Every Agent Should Make
How Small Details Can Make or Break Listing Photos
The Importance of Defining Every Space Before Photos
Removing Everyday Distractions Buyers Notice
Why Furniture Placement Matters More Than You Think
Creating Photos That Tell a Story
The Final Walk-Through Before the Photographer Arrives
How Better Listing Photos Lead to More Showings
Why Strong First Impressions Start Online

====================

ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Why I Tell Every Agent to Be at the Photo Shoot
Now Playing
Why I Tell Every Agent to Be at the Photo Shoot
Don't leave photo day to chance. Learn why being present at the photo shoot can make the difference between average listing photos and photos that help homes sell.
👉 Download my ...
free guide: Top 5 Tough Home Prep Conversations (and exactly what to say): https://theupleveledagent.com/top5toughconversations
====================

Mentioned In This Video

Why Photo Day Is One of the Most Important Days of the Listing
The Hidden Mistakes That Happen After the Stager Leaves
Why Agents Should Attend the Photo Shoot
The Difference Between a Beautiful Room and a Marketable Photo
How Small Details Can Cost You Showings
The Final Show-Ready Walk-Through Before the Camera Comes Out
Common Photo Day Mistakes That Hurt Buyer Perception
Creating Listing Photos That Tell the Right Story
Why First Impressions Begin Online
How Better Photos Lead to Faster Sales and More Referrals

====================
ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com.
Show More
Your Sellers Can't Let Go — And It's Killing Your Listings
Now Playing
Your Sellers Can't Let Go — And It's Killing Your Listings
Teach sellers how to make confident decluttering decisions without creating conflict or delaying the listing.
👉 Download my free guide: Top 5 Tough Home Prep Conversations (and exactly what to say): ...
https://theupleveledagent.com/top5toughconversations
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Mentioned In This Video

Why Sellers Struggle to Let Go of Their Belongings
The Hidden Cost of Clutter on Buyer Perception
How Emotional Attachment Impacts Days on Market
The Three-Option Framework for Sellers Who Won't Declutter
Why Repeating Yourself Doesn't Change Seller Behavior
How to Lead Sellers Without Damaging the Relationship
The Difference Between Guidance and Pressure
When to Delay a Listing Because of Clutter
Helping Sellers Focus on Their Next Chapter
How Clear Choices Lead to Better Listing Outcomes

====================
ABOUT Christy McGriff
My name is Christy McGriff, and I help real estate agents lower their days on market, sell for more, and build a referral-driven business. I’m a Home Staging Strategist, Profit Maximizer, and founder of The Upleveled Agent.

If you’re ready to stop guessing and start leading your listings with a clear strategy, I’ve already figured it out for you.
Subscribe to my channel to learn how.

And if you’re ready to dive in and really gain momentum, head over to theupleveledagent.com
Show More

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